As of next year, the company will have been around a full century, with roots stretching back to the early 1900s when the future founder of the company, Antonio Pasin, arrived in America. The red test bike, an aluminum-framed M880 with a cloth front basket and a water bottle holder, is on the large side, and gives off an air of solidity. The styling is low-slung and retro, perhaps suggesting a 1930s motorcycle.
In the 1990s, Radio Flyer worked to expand its product line and step up its marketing to maintain its market share. It used the Radio Flyer name on toy bicycles, such as the Totally Rad Flyer Bicycle. Its name received wide press in 1992 with the release of a movie called ‘Radio Flyer,’ the story of the imaginary journeys of two boys in their Radio Flyer wagon. Already by the year 1930, Radio Steel was the world’s largest producer of children’s coaster wagons, and it set the standard for what a wagon should look like.
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Besides the summer home he holds in my nightmares, the statue appears to have been lost to history. But the company did celebrate its 80th anniversary in 1997 by building another giant 40-foot razor ride ons—sans boy—which is still parked outside their corporate offices in Belmont Cragin. Anniversary no. 100 arrived in 2017, though sadly, company matriarch Anna Pasin didn’t quite live to see it. Antonio’s widow died at the ripe old age of 107 (!!!) in 2016. When Antonio Pasin died in 1990 at age 93, his son Mario had already taken charge, and Mario’s son Robert took the reins in 1997.
Another unique attribute is that one side of the wagon bed unzips, turning your wagon into a bench. You wouldn’t want to pull it around with legs dangling, but if you’re parked the bench mode is quite comfortable for three bigger kids who just need a place to sit. Its seat cushions wipe frozen ride on toy clean pretty easily, and it has two external cup holders and a very easy one-hand fold. To fold, simply pull up a handle in the center of the seat and it collapses into a rectangle. The ability to fold up this Radio Flyer compactly is a unique feature among this group of basic wagons.
When the United States entered World War II, many industries converted to making wartime products. Radio Steel halted its production of wagons to manufacture so-called blitz cans. These were five-gallon containers used for either fuel or water, mounted on tanks, trucks, and jeeps.
This example had peeling paint, rust, and a partially missing decal on the side. A Streak-O-Light wagon from the 1930s in very rough condition is still worth $100 to $125. Give today to help deliver the Hero Wagon to seriously ill kids across the country. A Hero Wagon can truly make a difference in a child’s day when they are spending days on end inside a hospital room.
Starlight plays an integral role in the partnership, ultimately connecting Radio Flyer with the patients. Starlight Radio Flyer Wagons distributed to hospitals across the country and played an integral part of a child’s pediatric care. Doctors, nurses, child life specialists and caregivers across the US rely on these wagons every day as an integral part of a child’s pediatric care.