Throughout the 1960s and 1970s, despite good sales, IH’s profit margins remained slim. The continual addition of unrelated business lines created a somewhat unwieldy corporate organization. Overly conservative management and a rigid policy of in-house promotion tended to stifle new management strategies and technical innovation. IH faced strong competition and increased production costs, primarily due to labor and government-imposed environmental and safety regulations. In 1974 the 5 millionth International Harvester tractor, a 1066, was manufactured.
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The company sold its Payline division of construction equipment to Dresser Industries in 1982. In 1979 IH named a new CEO, Archie McCardell, who was determined to improve profit margins and drastically cut costs. Unprofitable lines were terminated and factory production was curtailed. By the end of the year, profits were at their highest levels in 10 years but cash reserves were still low. Union members became increasingly irate over these measures and in the spring of 1979, IH prepared to face a strike. On November 1, IH announced McCardell had received a $1.8 million bonus.
If you’re in the market for one of these devices, you’ll have many makes, types, and models to choose from. Model number has side panels that cover the long sides of the fuel tank. The words “westinghouse pressure washers” are on the side panel above the control panel, and “9000 starting watts” and “7000 running watts” are on the control panel.
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They had not been updated since 1939 and would fail rapidly under the stress of the more powerful 60-series engines. Some customers lost faith in IH and migrated to John Deere’s New Generation of Power tractors introduced in 1960. In 1947, the smallest tractor in the Farmall line was introduced, the Cub. In., four-cylinder engine and a 69-inch wheelbase, the Cub was aimed at small farms which had previously relied on horse-drawn equipment.