Schwinn was soon sponsoring a bicycle racing team headed by Emil Wastyn, who designed the team bikes, and the company competed in six-day racing across the United States with riders such as Jerry Rodman and Russell Allen. In 1938, Frank W. Schwinn officially introduced the Paramount series. Developed from experiences gained in racing, Schwinn established Paramount as their answer mongoose bmx bike to high-end, professional competition bicycles. The Paramount used high-strength chrome-molybdenum steel alloy tubing and expensive brass lug-brazed construction. During the next twenty years, most of the Paramount bikes would be built in limited numbers at a small frame shop headed by Wastyn, in spite of Schwinn’s continued efforts to bring all frame production into the factory.
The company’s next answer to requests for a Schwinn mountain bike was the King Sting and the Sidewinder, inexpensive BMX-derived bicycles fabricated from existing electro-forged frame designs, and using off-the-shelf BMX parts. By the mid-1970s, competition from lightweight and feature-rich imported bikes was making strong inroads in the budget-priced and beginners’ market. While Schwinn’s popular lines were far more durable than the budget bikes, they were also far heavier and more expensive, and parents were realizing that most of the budget bikes would outlast most kids’ interest in bicycling. At the close of the 1920s, the stock market crash decimated the American motorcycle industry, taking Excelsior-Henderson with it. With no buyers, Excelsior-Henderson motorcycles were discontinued in 1931.
Schwinn bought out Arnold’s share of the company, installing himself as the sole master and commander of the business (although he did keep the Arnold, Schwinn & Co. name in use for decades afterward). I can’t speak to Schwinn’s reputation across the Seven Seas, but the business was certainly making dough on its home continent. Even when the national bike boom reached its inevitable end huffy mountain bike around the turn of the century , Ignaz Schwinn was able to navigate the obstacle course deftly, pushing forward while most of his competitors sunk into obscurity. Into the smog of the combustion engine era, Arnold, Schwinn & Co. pedaled on. Children’s or youth bike prices start a lot lower and can range between $70 to $800 depending on the features you are looking for on the bike.
Questor/Schwinn later purchased GT Bicycles in 1998 for $8 a share in cash, roughly $80 million. The new company produced a series of well-regarded mountain bikes bearing the Schwinn name, called the Homegrown series. Schwinn fielded a mountain bike racing huffy mountain bike team in the United States where their team rider Ned Overend won two consecutive NORBA Mountain Biking National Championships for the team in 1986 and 1987. Inspired, he designed a mass-production bike for the youth market known as Project J-38.
Don’t expect them to last for 10 years or have that old feeling of joy for its great performance. Today they have a reputation as being the few bike brands that still maintain their quality standards. Although they too import large chunk ( above 85% ) of bicycles from china; at least they are of high quality. Over the years, Schwinn’s brand has started to align itself more with affordability than with performance. Although the company’s early bikes were fairly popular among big name cyclists, you won’t find any Schwinn bikes on the Tour de France circuit.