Tag: wisconsin

In exchange for ensuring the presence of the Schwinn name, distributors retained the right to distribute Schwinn bikes to any hardware store, toy store, or bicycle shop that ordered them. W. Schwinn tasked a new team to plan future business strategy, consisting of marketing supervisor Ray Burch, general manager Bill Stoeffhaas, and design supervisor Al… Continue reading New Schwinn Made with Wisconsin Steel

Our algorithm considers a bike’s age, brand, type, frame material, suspension, condition, components, wheel size, modifications, manufacturer and retailer discounting and the depreciation that occurs as soon as a new bike is purchased. “I consider myself incredibly fortunate to work for such a historic brand as Schwinn. Throughout the past century, Schwinn has been synonymous… Continue reading New Schwinn Made with Wisconsin Steel

Most people might not know this but Schwinn was involved in the marketing of motorscooters back in 2005. In the 50s, Schwinn changed its marketing strategy and became more aggressive when dealing with distributors; this was aimed at making the company a dominant force in the industry. By 1905, the annual sales of bikes had… Continue reading New Schwinn Made with Wisconsin Steel

Customers don’t care where the bikes are built, he said, as long as they have the Schwinn quality. It all started in 1895 when Ignaz Schwinn, a German immigrant, rented a shop and built 25,000 bikes, which cost between $100 and $125 each. Relying heavily on the Schwinn archives and artifacts available through the museum,… Continue reading New Schwinn Made With Wisconsin Steel

According to Breeze, one of mongoose bicycles’s biggest contributions to cycling was their wire-bead, double-tube “balloon” tire, created in 1933. Frank Schwinn said, “ The single tube type tire was just a glorified piece of endless garden hose with a valve in it. Punctures were just irreparable.” When Schwinn closed down their motorcycle operation they… Continue reading New Schwinn Made With Wisconsin Steel

While most people know Schwinn as a historic Chicago manufacturer, even many avid Wisconsin cyclists don’t realize Schwinn Bicycles are designed in at Pacific Cycles just off the Beltline Highway on Madison’s west side. And Schwinn’s still-sought after vintage lugged-steel Paramount frames were brazed in Waterford Wisconsin. Three speed fan,oversized side mounted water bottle holder… Continue reading New Schwinn Made With Wisconsin Steel

But Detroit Bikes is eager to bring at least a part of the industry back to domestic soil, where demand for all manner of bikes and other outdoor equipment is booming amid pandemic restrictions. After reopening the storefront on Griswold in Detroit, bike sales skyrocketed, quadrupling last year’s sales and selling out some of the… Continue reading New Schwinn Made With Wisconsin Steel